Influencer barter collaborations
that actually get posted.
Barter is the easiest way to get creators posting about your products, until you try to run it yourself. We make it hassle-free: our team and AI tools handle outreach, addresses, reminders, draft checks and post links, so you just pack the products.
Illustrative example of how we track a barter campaign. Your board shows your real creators and posts.
What is a barter collaboration?
A barter collaboration is when your brand sends a creator free products and they create content about them, like a Reel, post or Story, instead of charging a cash fee. It works best when the creators genuinely fit your brand, which is why we start with the shortlist, not the shipping.
Product launches
Get your new drop in front of real audiences on day one, with creators unboxing, styling or trying it on.
Content you can reuse
Collect authentic videos and photos of real people using your products, ready to reuse with the creator’s permission.
Reviews and social proof
Build trust with honest first-impression and routine content from creators your customers already follow.
Hassle-free barter campaigns: you do three things.
Running barter yourself means DMing dozens of creators, chasing addresses and reminding people to post. We take all of that off your plate.
- Share your briefProducts, audience and how many creators you want.
- Approve your creatorsPick from creators we’ve already vetted.
- Ship and give the final OKSend products, then approve on-brief videos.
- Find and vet creators Creator Quality Analyser
- Brief creators and agree deliverables
- Remind creators and collect drafts WhatsApp Creator Bot
- Check every draft against your brief AI Video Brief Analyser
- Handle revisions with creators
- Collect post links and report back
Barter videos on time, without the chasing.
WhatsApp Creator Bot
Creators live on WhatsApp, so our bot works there too. It sends each creator their brief and deadlines, reminds them before drafts are due, and collects videos and post links in one place. Anyone running late is flagged to our team early, so your launch stays on schedule.
- Automatic reminders before every deadline
- Drafts and post links collected in one place
- Late creators flagged early, before it hurts your launch
How our barter campaigns work
Brief and shortlist
You tell us the products, audience and number of creators. Our Creator Quality Analyser vets every creator, and you approve them.
Ship
We collect addresses and share a dispatch list. You ship, and our WhatsApp Creator Bot confirms delivery with each creator.
Create and review
The bot collects drafts on time. Our AI Video Brief Analyser and reviewers check each one before you approve it.
Go live and report
Posts go live, we collect every link and send you a simple report on what was posted and how it did.
Barter or paid collaboration?
Barter is ideal for seeding products with nano and micro creators on a small budget. When you need guaranteed posts from bigger creators, a paid collaboration is usually the better fit. Many brands run both, and we can manage them together.
The same AI tools run your whole campaign.
AI Video Brief Analyser
Every draft is analysed against your brief before it reaches you.
How content approval works →Creator Quality Analyser
Before a creator makes your shortlist, we analyse their account: fake-follower signals, real engagement for their size, the visual quality of their content and where their audience actually is.
How we build shortlists →Questions about barter collaborations.
How barter works, which creators accept it and what happens after you ship.
Our team replies within one business day.
An influencer barter collaboration is when a brand sends free products to creators in exchange for content about those products, such as Instagram Reels, posts or Stories, instead of paying them a cash fee.
Barter works best with nano and micro creators, usually from around 1K to 100K followers, especially when they genuinely like the product. We shortlist creators who are open to barter and fit your brand.
Yes. We send you a shortlist with each creator’s real stats and you approve who gets your products. Nothing ships without your go-ahead.
Our WhatsApp Creator Bot sends every creator their brief and deadline, reminds them before drafts are due and collects their videos and post links. Anyone running late is flagged to our team early, so our team can follow up before it affects your launch.
We track every barter from shipped to posted and follow up with creators until their content is live. If something looks at risk, we flag it early. We’ll walk you through how we handle non-delivery on your demo call.
Yes. In India, ASCI guidelines say creators should disclose brand collaborations, including gifted products, with a clear label such as #ad or #collab. We ask every creator to include a clear disclosure.
You pay a per-barter fee plus the products you send. There’s no minimum campaign size. Book a demo for a quote based on your campaign.