Influencer content approval,
checked against your brief.

No more drafts scattered across chats and inboxes, or posts that miss the point. Our AI Video Brief Analyser checks every creator video against your brief and its visual quality, our team gets revisions done, and you only see on-brief videos to approve.

No minimum, start with 1 creator AI-checked creators & videos
Draft review · Reel · Vitamin C serum
Brief checklist
  • ✓
    Product shown in the first 3 seconds
  • ✓
    Key message: brightening in 2 weeks
  • !
    Brand handle tagged in captionNote sent to creator: please add @yourbrand
  • ✓
    Clear #ad or #collab disclosure
  • ✓
    No claims outside the brief

Illustrative example of a draft check. Your checklist is built from your brief.

Approving influencer content shouldn't be this messy.

Drafts everywhere

Videos land in your personal chats, email and Instagram DMs. Feedback gets lost and nobody knows which version is final.

Slow back-and-forth

Each creator needs reminders and revisions. With 20 creators, approvals alone can take your whole week.

Off-brief posts

The product isn’t shown properly, the key message is missing or the disclosure is forgotten, and it’s already live.

Your brief, checked on every draft.

On-brief content

AI Video Brief Analyser

Every draft is analysed against your brief before it reaches you. It checks that the product is shown, key messages are said, tags and #ad disclosure are there, and that the video itself is sharp and well lit. Our reviewers then act on anything it flags.

  • Your brief turned into a checklist for every draft
  • Visual quality checked: lighting, framing and clarity
  • Flags reviewed by our team, with clear notes to creators
  • Key messages – the points you want every creator to get across
  • Product shots – the product is visible, clear and shown the right way
  • Visual quality – lighting, framing, sound and a strong first few seconds
  • Tags and links – your handle, hashtags and any link stickers
  • Disclosure – a clear #ad or #collab label, as ASCI guidelines require
  • Dos and don’ts – no competitor products, claims or anything off-brand

How influencer content approval works, in four steps.

Share your brief

Send us your brief, or let us help you write one. We turn it into a checklist every creator follows.

Creators send drafts

Our WhatsApp Creator Bot collects every draft on time, so nothing lands in your chats or gets lost.

AI check, then human review

The AI Video Brief Analyser checks each draft. Our reviewers act on flags and send creators clear notes.

You give the final OK

You only see videos that already meet your brief. Approve them and they go live.

Questions about content approval.

How we review creator drafts and how you stay in control.

Still have a question?

Our team replies within one business day.

Influencer content approval is the step where a brand reviews a creator’s draft video or post before it goes live, to make sure it matches the brief, shows the product properly and includes the right tags and disclosure.

We turn your brief into a checklist. The analyser reviews each draft against it, checking that the product is shown, key messages are said and tags and #ad disclosure are present, and scores visual quality like lighting and clarity. Our reviewers check everything it flags and send creators clear notes.

Yes. We review drafts and handle revisions first, then send you the on-brief versions to approve. Nothing goes live without your OK.

Usually one round of clear notes is enough when the brief is clear. We agree the revision process with creators upfront, so expectations are set before they start filming.

Yes. If you don’t have a brief, we’ll help you put one together on your demo call, with key messages, product shots, dos and don’ts and disclosure.

Yes. In India, ASCI guidelines require creators to clearly disclose brand collaborations, including gifted products. A clear label such as #ad or #collab is on every checklist.

Yes. Content approval runs on every campaign we manage: barter, paid and UGC videos.

Get on-brief content, without the chasing.

Tell us about your next campaign and how many creators are involved. We’ll show you how we’d run approvals and share a quote.

Book a demo